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2026 NCMPR National Conference Resources

Thank you for attending my session, Aligning PR and Development to Fuel Student Success, at the National Council for Marketing & Public Relations (NCMPR) National Conference! 

This webpage includes:

  • A downloadable copy of my presentation slides

  • A practical worksheet you can use with your team to design a joint PR/development campaign focused on student impact

 

I hope you will continue the conversation about how public relations and development can work together to change students’ lives

Here are a few ways to put these tools to work right away:

  • Host a joint PR/development huddle: Share selected slides and complete the worksheet together for one specific student need such as scholarships, emergency aid or basic needs support.

  • Onboard new teammates: Use the slides and worksheet to help new PR and/or development colleagues understand how your teams can work together in a student-centered way.

  • Plan your next campaign cycle: Choose an upcoming campaign, fill out the worksheet and refer back to it during your planning and debrief meetings.

About Me

I am Linnie S. Carter, Ph.D., APR, the vice president of college advancement at HACC, Central Pennsylvania’s Community College, and executive director of the HACC Foundation. 


I am also the president and CEO of Linnie Carter & Associates LLC, a consulting firm that helps colleges, nonprofits and foundations strengthen advancement, communications and leadership.

Stay Connected

Please contact me through https://www.linniecarter.com/contact if you would like to:

  • Bring this session to your campus or system

  • Design a customized workshop for your PR and development teams

  • Get support with your next campaign 

Together, we can align PR and development so that students feel the positive difference.

 

Thank you and best wishes!

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